ASLS.AI
أسلس
Technical innovation through AI solutions and digital transformation for companies and businesses.
Aura Spectrum Holding: one umbrella for expertise that works together
A Saudi holding company from Jeddah connecting six specialist brands in AI, real-estate narrative, architectural studies, financial services, training and digital creativity, giving clients one partner and clear accountability from idea to impact.
Great projects are not built through scattered effort
So we bring the right expertise into one destination. Instead of asking clients to coordinate multiple vendors, we begin with the challenge and shape the right team from inside the system: one accountable, connected experience from idea to impact.
Every brand goes deep in its field and connects with the wider system when a challenge needs more than one dimension. When a project begins with Aura, the right expertise steps forward at the right time, without making you coordinate disconnected providers.
What unites us
Clarity before motion
We define the decision and desired outcome before proposing tools.
Specialists that connect
Every brand goes deep in its field and connects with the wider system when a challenge needs more than one dimension.
Impact people can understand
We measure value by what changed for the client, not by the volume of deliverables.
Six brands, one system
asred
أسرد
Real-estate narratives and immersive experiences that make the future tangible.
ASAS
أساس
Architectural studies and urban research that make complex choices clear.
asfar
أسفار
Accounting, finance and research services for confident, data-led decisions.
ASQL Academy
أصقل
A professional academy that develops people, teams and future-ready skills.
ASAME
أسامي
A creative marketplace for thoughtful design, production and digital experiences.
How we work
- 01
Understand before proposing
We begin with the right questions and diagnose the challenge before choosing a solution.
- 02
Shape the right team
We select only the expertise and brands the project genuinely needs.
- 03
Execute in one direction
Different specialties work through one accountable, connected experience.
- 04
Measure what changed
We review the effect on decisions, operations and growth, not only the appearance of the output.
We work as one team around your challenge: the right expertise leads at the right time while accountability and direction stay clear.
The Aura Spectrum advisory team
Specialized expertise around one decision, from business development and sales to real estate, architecture, marketing and artificial intelligence.
Eng. Manaf Bashnaini
Head of Operations
He has led, managed and contributed to the recurring business and operations of more than 50 government and private projects in business solutions, linking feasibility with thinking and implementation.
Eng. Hisham Marghalani
Head of Design, Creative Architect
More than 5 awards in engineering and creative design, the result of consecutive successes in design and creativity.
Eng. Yousef Amoudi
Business Growth and Partner Care Specialist
Extensive experience caring for success partners and major clients across the real-estate, commercial and investment sectors.
Abdulwahab Aljundi
Head of ASLS, Creative Specialist
Uses creativity, marketing and AI to build smarter growth, with more than 7 years of technical, marketing and creative experience.
Ms. Dana Al-Jaid
Head of Support Services, Financial Analyst
Ms. Dana Al-Jaid leads the support services at Aura Group and is also an expert and specialist in financial analysis, financial studies, and financial modeling.
Eng. Youssef Issa
Capacity Building Advisor
More than a quarter of a century of experience in training, education and capacity building for many organisations; a human-capital growth consultant and CEO of Klever Solutions for human-capability business solutions and training.
Mrs. Martina Fuchs
Communications and Media Advisor
International media personality Martina Fuchs is an expert in digital communication, journalism and media at the international level, Director General of Media Relations at the World Economic Forum in Davos, Switzerland, and a consultant and journalist for major international stations and radio stations.
Eng. Mohamed Basmih
Smart Automation Consultant
The General Manager of Technology at the Al-Ula Development Authority, with over 10 years of experience in major technology and consulting companies in Berlin and Munich, Germany.
Quick facts
- Name
- Aura Spectrum Holding (أورا سبيكتروم القابضة)
- Activity
- Saudi holding company for business solutions
- City
- Jeddah, Saudi Arabia
- Brands
- Six specialist brands
- Team experience
- 35+ combined years
- Consultants
- 20+ across multiple sectors
Looking for one strategic partner?
Share the challenge you want to solve. We will start by identifying the right expertise and path.
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